Archives: People

  • Nadia Khastagir

    Nadia Khastagir

    Nadia is a narrative strategist, facilitator, trainer and graphic designer with 20 years experience supporting social change campaigns with narrative, visual and creative action strategies. She has facilitated and consulted on projects with grassroots organizations, nonprofit organizations and coalitions, as well as supported organizations with branding and visual identity.  As a co-founder of Design Action…

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  • Val Neumark

    Val Neumark

    Val is a brand strategist, educator, facilitator and coach focused on using communications, design-thinking and technology as vehicles to advance equity. Through partnerships and collaborations, Val endeavors to co-design anti-racist, anti-oppressive spaces and tools that facilitate strategic-thinking, community building and sustainable growth for non-profits and social impact organizations. Val has a Bachelor’s Degree in Visual…

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  • Soy Pak-Krisher

    Soy Pak-Krisher

    Soy is a designer and design director who creates branding and equitable design solutions for our clients and communities. She is passionate about visual communication for inclusion and connection. Soy has an agency background, MFA in Design and Technology (Parsons School of Design), certificate in Equity, Inclusion and Social Justice (The New School/Parsons School of…

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  • Mabel Colón

    Mabel Colón

    Mabel is a UX & Service designer. She has worked in nonprofits offering opportunities and collaborating with community members to make important life decisions. While looking for strategic ways to solve problems, she fell in love with UX design. She enjoys that magic spot where open-minded collaboration and creativity fills a real and practical need.…

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  • Jason Mickela

    Jason Mickela

    Jason has been a software developer for over 14 years working on enterprise level solutions for universities, banks and a Fortune 500 companies. Jason most recently comes from the University of Berkeley, working to build online solutions that boosted enrollment and programmatic marketing efforts. Though he focuses on Drupal, WordPress and Django development, he knows…

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  • Ian Madrigal

    Ian Madrigal

    Ian is the creative strategist best known for their viral Monopoly Man appearances in Congress, shaming DHS Secretary Kirstjen Nielsen out of a Mexican restaurant over the child separation policy, and the literal “troll” of Mark Zuckerberg. A graduate of UCLA Law’s Critical Race Studies program, Ian is also an attorney, organizer, filmmaker, and writer…

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  • Grace Yee

    Grace Yee

    Grace is a graphic designer who works primarily with local small businesses and nonprofits in San Francisco. She is simultaneously big picture-oriented and analytical and has worked in corporate, agency, freelance, and non-profit/cooperative settings. In her free time, she enjoys roller skating, gardening, photography, and making funny videos of her cat for the Gram. Grace…

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  • Bob Gourley

    Bob Gourley

    Bob started in digital media by moving his music ‘zine Chaos Control online in 1993. This soon led to design and development work with music industry clients as they entered the then-emerging online world. Having shifted his focus to nonprofits, Bob strives to balance creative and technical needs and challenges, working collaboratively to find the…

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  • Anjali Mehta

    Anjali Mehta

    Anjali brings over 10 years of nonprofit experience to rootid. In her time, she has built fundraising programs and internal organizational culture with equity in mind. In her work, she employs cross-collaboration, active listening, and problem-solving action. Often in her work, she references Tema Okun’s White Supremacy Culture article to ensure harmful behaviors are not…

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